Mike Eberl August 14, 2025
Cut Costs on Shipping Software: How a Free Platform Saves You Money

Many businesses are facing the dilemma of ever-increasing transportation costs, and allocating a significant portion of their budget to shipping software to find a solution. But the promises of savings don't always materialize, and often these solutions simply become another hefty line item.

Therefore, finding shipping software that truly delivers on its promise of efficiency and savings is crucial for navigating logistics and improving your bottom line.

What if there were a way to access a powerful, advanced Transportation Management System (TMS) without the usual financial burden? Imagine a world where your nearly non-existent shipping software/IT budget is no longer a barrier to optimizing your freight operations. This isn't a distant dream; it's a rapidly evolving reality. Below, we will reveal how a strategic approach to digital freight management, specifically by leveraging a free logistics platform, can dramatically reduce transportation costs and eliminate the need for a hefty shipping software/IT budget.

The Unseen Burden of Traditional Shipping Software Costs

For years, businesses have been told that a robust TMS is essential for efficient logistics. While true, the financial model often attached to these systems has created its own challenges. Companies are frequently locked into annual contracts and recurring fees for their shipping software, creating a predictable, yet often escalating, expense.

In a survey by the National Association of Manufacturers, supply chain challenges were cited by 65.7% of respondents as a primary business challenge, and transportation and logistics costs were cited by 50% as a challenge.

 

While not solely about software, these figures underscore the immense pressure businesses face from all angles of their supply chain expenses. Hence, they turn to software to help, but the costs can become unsustainable. This isn't just about the initial licensing fee. Beyond the sticker price, there's a whole host of less obvious, but equally impactful, costs. 

Think about the hidden IT headaches and expenses – implementation and onboarding fees, ongoing maintenance and support contracts, and the potential need for dedicated IT staff or external consultants to manage and troubleshoot the system. Then there are the subtle but impactful compatibility issues with existing enterprise resource planning (ERP) or warehouse management systems (WMS).

These cumulative costs can significantly affect profit margins, especially for small to medium-sized businesses already operating on tight margins.

For example, imagine a mid-sized distributor spending $50,000 annually on TMS licensing and another $20,000 on IT support for that system. If those costs were simply eliminated, $70,000 would be immediately saved. That's not just a savings; it's a direct injection back into the business, ready to be reinvested in growth, innovation, or other critical areas.

The Paradigm Shift: Embracing a Free Logistics Platform

The conventional wisdom dictates that effective transportation management system software must have a hefty price tag. But what if we told you that this paradigm is actively shifting? Providers are disrupting the market by offering their core TMS functionalities at no cost.

Think about it like popular communication tools or cloud storage services that offer robust free tiers. You get powerful functionality, often more than enough for many businesses, without the immediate financial commitment. This isn't about getting "something for nothing" in the traditional sense; it's about a business model built on partnership and shared success, where the value is delivered upfront. This shift allows businesses to focus on the value generated by the platform, rather than the initial and ongoing cost of the software itself. It's about investing in a relationship, not just a license.

How a No-Cost TMS Powers Cost Reduction

A robust, even if free, TMS can lead to significant operational efficiencies. Think about streamlining your entire shipping process, from origin to destination. Imagine automating quoting and booking processes, optimizing load planning and route optimization, and gaining real-time tracking and visibility, drastically reducing manual check-ins and errors. These aren't just minor tweaks but fundamental improvements that translate directly into savings. 

According to a 2024 Gartner report, businesses using a TMS report an average 8-15% reduction in freight spend due to improved efficiency.

 

This shows the substantial impact a well-implemented system can have.

One of the most crucial points here is the complete elimination of the shipping software/IT budget when you utilize a truly free logistics platform. This means no more budgeting for software acquisition, annual licenses, or ongoing IT support related to your TMS. This freedom allows businesses to strategically reallocate those funds to other critical areas, whether investing in new inventory, expanding marketing efforts, or hiring more personnel to boost capacity and service.

Furthermore, access to comprehensive data and analytics within the TMS helps identify inefficiencies and opportunities for further reducing transportation costs. You can pinpoint lanes with consistently high rates, identify carriers with less-than-optimal performance, or even discover patterns in your shipping that suggest better consolidation strategies. This data-driven decision-making is invaluable and often inaccessible without a sophisticated system.

Beyond Cost Savings: The Strategic Advantages of a Complimentary TMS

While cost savings are a powerful motivator, the benefits of a comprehensive and complementary transportation management system extend far beyond your balance sheet. Freeing up significant budget allows businesses to become more aggressive with their pricing, making them more competitive in the marketplace. Alternatively, those savings can be reinvested into other areas that boost market position, such as customer service initiatives or product development.

Without the constant burden of managing and budgeting for shipping software, companies can truly concentrate on their primary activities and innovation. This focus allows for greater agility and a quicker response to market changes. Moreover, a well-integrated transportation management system can facilitate better communication and transparency with carriers. This improved relationship can lead to better rates, more reliable service, and a stronger, more resilient supply chain. As we've seen in recent years, building supply chain resilience through digital tools is paramount when facing freight disruptions, a topic we've explored in depth in our blog about supply chain resilience and freight disruptions.

Perhaps one of the most significant long-term advantages is scalability without added expense. As businesses grow and their shipping needs evolve, a free platform scales with them without requiring additional software investment – a common and frustrating hurdle with traditional models. This means your software budget doesn't constrain your growth.

What to Look For in a "Free" Shipping Software Solution

When considering a "free" shipping software solution, it's vital to remember that "free" shouldn't mean "basic." A truly valuable free platform should still offer comprehensive features. Look for core functionalities like:

  • Carrier rate shopping: The ability to compare rates from multiple carriers quickly and efficiently.

  • Shipment creation and tracking: Seamless processes for generating shipments and monitoring their progress in real-time.

  • Robust reporting and analytics: Tools that provide insights into your shipping patterns and costs.

  • Integration capabilities: The flexibility to connect with your existing ERP or WMS to ensure a cohesive digital ecosystem. As discussed in our blog “Digitizing Inbound Freight: Cut Costs with a Powerful TMS,” seamless integration is key to maximizing efficiency and cutting costs.

Beyond features, reliability and support are paramount. Even if the software is free, the provider should offer reliable uptime and accessible customer support. A powerful TMS is only effective if it's intuitive and easy for your team to use. If it's cumbersome, adoption and potential savings will suffer. Finally, consider the provider's long-term vision. Do they have a clear roadmap for future development and enhancements? This indicates a commitment to staying at the forefront of logistics technology.

Customodal’s Approach to Cost-Saving Shipping Software

This is where Customodal sets itself apart. We believe that access to powerful, advanced logistics technology shouldn't be a luxury, but a standard.

Customodal provides full use of our powerful, advanced transportation management system (TMS) at no cost, as long as we are your provider.

 

This addresses the critical need to save money on freight software and eliminates the no-shipping software/IT budget concern that plagues many businesses. Our commitment to this model means you can leverage cutting-edge Customodal technology without the traditional financial drain.

We eliminate those IT headaches we discussed earlier. By removing the burden of software investment and ongoing IT management related to your TMS, we empower your business to reduce transportation costs without adding additional overhead. This allows you to focus on what you do best, while we handle the complexities of freight management technology.

Ready to see how much you can save?

Conclusion: Unlock Your Savings Today

The era of expensive shipping software is fading. By embracing a free, powerful transportation management system, you can unlock significant savings, streamline your operations, and gain a competitive edge. This isn't just about cutting costs; it's about smart, strategic digital freight management that positions your business for sustained success.

If you're ready to say goodbye to your shipping IT budget and significantly reduce transportation costs, it's time to explore a different path. Customodal is more than just a software provider; we are a partner invested in your long-term success, offering our powerful free logistics platform as a testament to that commitment.

Click here to get a quote, experience the difference, and start future-proofing your logistics for greater resilience and profitability in today's dynamic freight landscape.

Schedule a Meeting with Customodal Team